Are you ready for the ride?
The Challenge
Since autonomous cars are a completely new technology,
there are several points that require attention. Driving a car without a driver is a scary experience.
The app should create a feeling of security and control in the vehicle.
In order to achieve this, I designed the application using familiar motifs from the non-autonomous vehicle.
An autonomous vehicle is a new technology and the design should be innovative and attractive. These two points guided me at every stage of the design process as you will see.
The Goals
"Communicate" with the Autonomous taxi in a fun and pleasant way. Encourage users to pick up more passengers and create a positive experience during the trip. So come on, let's start the ride.
Autonomous cars are no longer just science fiction.
There are companies that already manufacture autonomous vehicles such as Tesla, Waymo, Mobileye and more.
One step before each of us reads a book while the car cruises down the road, autonomous taxis will enter our lives and give us a glimpse into the future.
In the app, The user can choose which music to listen to, lower the temperature, change the lighting color, and select drive mode.
In addition, the passenger can decide whether he wants the taxi to pick up an additional passenger, thus reducing the cost of the trip and enjoying company.
"autonomous taxis will hit the roads
of Tel Aviv as early as 2022"
The main companies that produce autonomous vehicles.
In order to give a sophisticated, elegant and innovative look, I chose to go for "dark mode".
I chose round buttons to simulate the familiar operating experience of a non-autonomous vehicle.
During the design process of the main menu, there
were two main questions I asked myself, and accordingly,
designed the screen:
I designed the main menu as a steering wheel, with five
buttons to operate the vehicle.
The combination of the familiar safety experience of steering wheel grip with easy-to-use power buttons, creates a sense of security and control in the vehicle.
The power buttons are activated and stopped with a short press.
A long press will lead to a more detailed screen.
I used familiar icons from the non-autonomous vehicle, in order to make the user experience intuitive and easy
Map view of the road, estimated arrival time, road conditions,
and the possibility to pick up more passengers on the road
After much consideration,I decided to represent this option with the most intuitive option-Lamp
On the driving mode page, the user can choose between relaxed driving or sporty driving depending on the mood, if he is in a hurry, alone or with friends or family, etc.
Choosing music should be simple and convenient, so
I designed it in the same way
as systems that users are already familiar with.
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In order to create a good user experience, the user will receive a "personal gift" based on information collected from previous trips.
In the example shown, after the user's 10th trip, The app will compile a personalized playlist for him, based on the songs he chose on previous trips.
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Features and ideas I would like to develop in the future:
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